Supply Chain Administration – an Introduction

The precept of ‘Survival of the fittest’ remains legitimate within the present world financial system characterized by the presence of ever changing enterprise environment. Every fashionable company must wrestle for the existence & development under such a competitive environment. One surest way to achieve this is to supply best quality of product at reasonable rate, which suits well to the necessities of goal customer. To impart a sense of delight in the minds of shoppers and provide quality product at reasonable price manufacturer has to bring shift in his emphasis from mere value ascertainment to cost reduction to reduce value of production. Thus, cost reduction is the principle managerial mantra as once quoted by well-known strategist Michael.E.Porter in his landmark book “Competitive Strategy”. There are number of strategic price administration methods available like Supply Chain Administration (SCM) , Business Process Re-engineering (Value Re-engineering), Total Productive Upkeep to reduce cost. Of these Supply Chain Administration is prominent tool to reduce cost. In this backdrop the present paper aims to highlight the conceptual framework of SCM, Modus Operandi and its relevance for corporate world within the new millennium.

Supply Chain Management has become a very highly effective technique as it will increase the responsiveness to the altering business conditions and enhances the competitiveness of the organization. In as we speak’s intense competition, and more and more world economic system, to survive and develop, organization should enhance their market responsiveness and change into cost competitive. The availability Chain framework is a technique of breaking down the linked set of worth creating activities from primary raw materials/element supplier to the supply of the end product to customer/consumer.

A provide chain is a enterprise process that links producers, retailers, prospects and suppliers within the form of a sequence to, develop and deliver products as a single virtual organization of pooled skills and resources. Supply chain administration is process of synchronizing the stream of physical goods and associated information from the production line of low level component suppliers to the top shopper, resulting in the provision of early notice of demand fluctuations and synchronization of business processes amongst all the co-operating organizations in this supply chain.


Definitions from well-respected references have diverse through the previous decade. For example, Supply Chain Yearbook 2000 described SCM as, “A series of processes that facilitates enterprise activities between trading companions, from the acquisition of raw goods and supplies for manufacturing to delivery of a completed product to an end user.” APICS-The Performance Advantage, offered this definition in January 1999: “The global network used to deliver products and services from raw supplies to end clients through an engineered move of information, physical distribution and cash.”

This is a little change from the 1997 definition, Logistics Administration offered, describing SCM as, “The delivery of enhanced customer and economic worth through synchronized administration of the move of physical goods and associated information from sourcing to consumption.” The definition evolution continues as European Logistics Association, in 1995 urged SCM was, “The organization, planning, control and execution of the goods circulation from development and purchasing by means of production and distribution to the final customer with a purpose to fulfill the requirements of the market at minimal cost and minimum capital use.”

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